Website design and redesign today is a much more complex deal than it was even 10 years ago.  As with SEO, website design and website redesign requires much more skill and panache than the “electronic brochures” of the 1990s.  In those days you could trow almost anything up on the web and have clients and the general public alike very impressed with your amazing techie-ness.  Nowadays, that’s not going to happen.

Website visitors of today demand much more than your company’s boring marketing brochure repeated online.  Nowadays, your website must not only give up-to-the-minute information, but it must reach out to grab your visitor and, not only that, but it must hold them, and then turn him or her into a buyer.  Your electronic brochure of 20 years ago, sadly, hasn’t a hope of doing that.

When you are looking to have a website design or website redesign completed it is vital that, for your own sake and that of your business, you thoroughly check your prospective hire’s credentials.  What does their site look like, do they show testimonials, are charges clearly displayed?  If any one of these don’t ring true, then you need to look elsewhere.